The media plays an integral role in modern society, providing us with information and entertainment, and communicating social values. In this era of ‘fake news’ and the rising impact of social media, media literacy is increasingly important for young people can learn, understand and interpret the messages they see.
On the Media Studies course, you’ll develop a new understanding of the role of the media in the modern world. You’ll create your own short film, music video or advertisement and learn new terminology to analyse and understand media texts in a different way.
Your coursework topic is a practical task where you will work to create your own media text. The task choices change each year but could be a music video, print advertisement, magazine cover or a film extract. You will need to plan and develop your ideas before filming and editing the footage in our Mac suite.
For the two eventual exams, you will study nine forms of media, including advertising, video games, newspapers, magazines, radio, social media and the film industry. We will look at how the media is funded and regulated, how different types of media are designed to appeal to specific audiences and how digital technology has changed the media landscape. We will also examine how different groups of people are represented across our media texts.
You will also learn textual analysis – how to read a film or TV extract by analysing its use of camera shots, editing and sound, and what effects these create. This will give you a new appreciation of the visual arts and prepare you for your own creative work. We will take an in-depth look at a class study film as well as focus on the science-fiction genre.
Studying this course will give you the perfect foundation for IB Film as well as developing key skills valued by employers and universities worldwide, such as project development and team management. You will learn how to develop and realise your creative ideas, as well as gain technical skills in how to use digital cameras and software such as Photoshop and Final Cut Pro. Students will leave this course with an increased understanding and appreciation of the modern world.
The course assessments comprise:
- 30% for one coursework task, to be completed individually;
- 70% exam assessment (35% for each of the two written examinations, which each last for 90 minutes)